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Originally published at Juliet E. McKenna. You can comment here or there.

Not a bit of it. Throughout 2016, whenever we’ve been told ‘there should be some news by such-and-such-a-month’ we’ve noted that in our diaries, and followed up accordingly. No one has been left in any doubt that we’re not going to let this drop, in the nicest possible way.

We’ve stayed in touch with our contacts in Whitehall and Brussels, and with the MEPs and their teams who’ve been working with us – most notably Catherine Bearder (Lib Dem), Anneliese Dodds (Lab) and Vicky Ford (Con). This has continued to be a cross-party/non-partisan effort, and we are tremendously grateful to them all.

Now we have real and definite progress to report! The proposed threshold & simplifications for EU VAT have been announced. This is a solid proposal backed by the key decision makers in the EU.

In summary – businesses exporting below €10k of digital sales into the EU (excluding their home country sales) will apply their home country VAT rules, not digital VAT. Those above that but with sales below €100k will be eligible for a ‘soft landing’ of just one piece of data, to prove the customer’s location.

This will help many thousands of micro businesses to continue – or resume – trading, without having to move to 3rd party platforms (costing them 30% or more in commission) or hampering their prospects with geo-blocking.

There’s more detail over at the EU VAT Action website, along with links to the full text of the proposal and the EU Commission Press Release.

So are we done? No, not quite yet. This is a proposal and now needs to become law. There are also some issues in the fine detail that need addressing, as well as questions about what happens in the interim. You may rest assured that we’re tackling those.

For now? We celebrate! Bear in mind that two years ago, those self-employed women and solo entrepreneurs who were worst affected by this, who’d never even been consulted, were told categorically by a government minister and senior officials from HMRC, HM Treasury, and the European Commission, that the VATMOSS rules were now set in stone and there was no possibility of changing them because they had been agreed across the EU, as implemented on 1st January 2015. Business organisations and pundits told us the same.

We refused to accept this. We got busy. You all got busy. Every single person who wrote a letter to their MP, their MEPs, their Treasury or Finance Ministry, who signed online petitions, wrote blogposts and joined in the Twitter-storms contributed to this success. Everyone who contributed to the crowdfunding which enabled us to send representatives to Brussels, to Dublin and to lobby key officials. All those with expert knowledge of tax, finance and political campaigning who shared their advice and insights with us. We couldn’t have done this without you.

So keep your eyes open for opportunities to help us next year, so we can get this done and dusted once and for all, as swiftly as possible!



( 10 comments — Leave a comment )
Dec. 2nd, 2016 01:24 pm (UTC)

Obviously one last bridge to cross, but what an impressive effort! I raise a glass to all of you!
Dec. 2nd, 2016 03:34 pm (UTC)
thank you kindly :)
Dec. 2nd, 2016 01:39 pm (UTC)
Oh congratulations and well done!
Dec. 2nd, 2016 03:34 pm (UTC)
much appreciated :)
Dec. 2nd, 2016 02:55 pm (UTC)
Very well done to all of the people involved and to you especially for keeping us updated on the progress.
Dec. 2nd, 2016 03:35 pm (UTC)
you are naturally most entirely welcome - and it has been a team effort, including all those like you who wrote letters and helped make a fuss :)
Dec. 2nd, 2016 03:32 pm (UTC)
I hit the button, but hate that it doesn't tell you who did it, so <3 as well.
Dec. 2nd, 2016 03:35 pm (UTC)
Good to know :D
Dec. 2nd, 2016 04:45 pm (UTC)
Wow. Thank you and your colleagues for your hard work and dedication, it is very very much appreciated. (I'll buy you a coffee next time I'll see you!)
Dec. 2nd, 2016 08:19 pm (UTC)
Well done, and thanks very much for the updates.
( 10 comments — Leave a comment )

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